I wanted to give Alphabet investors or those interested in learning more about Google’s search and ad business a deeper understanding of how Google Ads work and why it’s a particularly powerful form of advertising.
For the CPC calculation, did you mean to say "by dividing the AdRank (remember, this consists of QS and bid) of the next bidder with your QS plus 1 cent?" This is what the table shows.
This was an excellent breakdown.
For the CPC calculation, did you mean to say "by dividing the AdRank (remember, this consists of QS and bid) of the next bidder with your QS plus 1 cent?" This is what the table shows.
Thanks
Thank you so much for the write-up!
absolutely brilliant.... Thank you so much for this!!